The Allora by Laura Story

The former Creative Director for Antoinette in Montecito began her career in 1984 where she honed her skills merchandising and selling European designer clothing including the most important collections of the day. Working with the Versace and Dolce & Gabbana collections of the 1980's to the current fashion houses of Etro, Yohji Yamamoto, Martin Margiela and more, Laura has been dressing stylish women, and introducing premier designers to Santa Barbara for over 25 years.

Another contributor at Allora by Laura is Laura's daughter Taylorjane (aka TJ), a recent graduate of the Los Angeles based design college, FIDM (Fashion Institute of Design and Merchandising). With a degree in Visual Communications, TJ brings quite a polished understanding of both the fashion forward looks as well as the classic European sihlouettes that will grace the store. Her impressive resume includes opening the Personal Shopping Studio for the recent TOPSHOP flagship store located in The Grove shopping center in Los Angeles.

1269 Coast Village Rd
Montecito, CA 93108


Mon-Thr: 10am to 6pm
Fri & Sat: 10am to 7pm
Sun: 11am to 5pm

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